The Founder’s Collection: The Hive Mall

Premium, purpose-built wellness brands owned and operated by BTTAFF. 100% curated for your lifestyle.

Elegant horizontal divider featuring a stylized metallic gold honey bee centered between two thin gold lines, separating The Hero Section and The Sanctuary sections.

The Sanctuary: Mind, Spirit & Frequency

OkomiK: Mystical Wellness

A high-end close-up of a translucent amethyst crystal cluster on a smooth stone, representing mystical wellness and spiritual energy.

Curated crystals and spiritual accessories to align your energy and enhance your sanctuary.

ZenGen: Elevated Aromatherapy

A serene Japanese cherry blossom garden with a stone path and a glowing glass lantern, featuring the ZenGen USA Mind-Body-Spirit logo overlay.

The genesis of a life lived in Zen. We curate premium, all-natural tools and aromatherapy designed to cultivate intentional harmony between your Mind, Body, and Spirit.

Gather4Grace: Faith & Inspiration

Minimalist lifestyle photography of a linen journal and a cup of tea by a window with a soft sunrise, symbolizing faith and inspiration.

Elegant apparel and home goods designed to celebrate your journey and share the light.

The Frontier: Active Lifestyle & Adventure

RockSolid Fitness: Total Strength

Cinematic close-up of a black kettlebell and jump rope on a dark gym floor with dramatic sunlight, featuring the RockSolid Fitness logo.

Total Body Performance. High-intensity gear and nutritional support designed for those who demand a foundation of strength and resilience.

FitFusion: Integrated Wellness

Modern wellness lab setup with a high-tech recovery tool and water bottle on a white yoga mat, featuring the FitFusion integrated wellness logo.

The Science of Wellness. A curated blend of recovery technology and fitness essentials to optimize your body’s natural potential.

Enter FitFusion Shop

Peak2Reef: The Active Explorer

Outdoor adventure photography of a rugged hiking backpack at sunset on a mountain peak, featuring the new minimalist Peak2Reef logo.

From mountain summits to coastal shores. Premium, rugged gear and activewear designed for the modern explorer who finds wellness in nature.

The Collective: Specialty & Niche Lifestyle

Kolohe Ko:

Premium lifestyle shot of a Polynesian-patterned t-shirt on a driftwood rack against a tropical beach, representing the Kolohe Ko bold island humor brand.

Bold Island Humor. Unique novelty apparel and goods that bring the spirit of mischief and aloha to your everyday wardrobe.

InZanyTee:

Artistic close-up of vibrant ink splatters on white fabric in a minimalist studio setting, representing the InZanytee and MadHouse wearable art collections.

The Art of the Statement. Featuring the ZanyTee and MadHouse collections—where wearable art meets creative expression.

BlitzTrend

Sleek, modern display of trending high-tech gadgets on a white marble surface with boutique lighting, representing the BlitzTrend curated lifestyle shop.

The Pulse of the Now. Your curated destination for the latest viral "must-have" items and trending lifestyle products.

Compass & Chakra Travel

Aerial view of a luxury overwater bungalow at sunset, representing soulful wellness retreats and travel.

Soulful Exploration. Curated wellness retreats and luxury travel experiences designed to rejuvenate your spirit and broaden your horizons.

Intimate Desires:

Luxury glass bottles and silk on marble with warm lighting, representing curated personal wellness and care.

Sophisticated personal wellness. A discreet collection of luxury self-care, elegant lingerie, and products designed to enhance relational intimacy

daZon:

Modern smart home gadgets on an oak table, representing AI-curated shopping excellence.

AI-Curated Excellence. Your intelligent gateway to the best of Amazon, simplified and hand-picked for a smarter shopping experience.

DaDeals

Elegantly wrapped gift boxes with gold ribbons, representing seasonal promotions and amazing shopping deals.

Your year-round source for amazing discounts. Discover hand-picked seasonal promotions and trending deals designed to bring maximum value to your lifestyle.

Furry Nation

Premium ceramic pet bowl and leather leash on a white rug, representing boutique goods for pet-centric families.

Premium goods for pet-centric families. Curated essentials and boutique accessories designed to celebrate the bond between you and your furry companions.

Guardian Gear:

Matte black tactical gear on a slate surface, representing state-of-the-art personal security and protection tools.

Empowering your personal safety. State-of-the-art security tools and self-defense gear built for modern protection and peace of mind.

Minimalist gold bee icon divider with horizontal lines, providing a decorative transition between the specialty boutique categories of the Hive Mall."

Come see what all the Buzz is about!

We built the Hive Mall as a sanctuary for those who seek the sweetest finds. Like honey, our specialty collections are crafted with care—bringing reasonable prices and outstanding products together in one gathering place. Whether you are seeking spiritual clarity in The Sanctuary, peak performance in The Frontier, or unique treasures in The Collective, we’ve created this hive for you. Buzz by and discover something sweet.

Hive Mall: Specialty Collections. Fair Prices. Always a Sweet Visit.

Disclosure: This post may contain affiliate links. This means I may earn a commission if you click on a link and make a purchase.

Here's what this means for you: At no additional cost to you, I may earn a commission if you click through an affiliate link on this post and make a purchase. This helps support me and allows me to continue creating content like this.

Here's what this doesn't mean: I will never recommend a product or service that I don't believe in. My opinions and recommendations are always my own.

LEGAL

Privacy Policy
Accessibility Statement

BendTheTrend Affiliates is a proud member of the J Kimo Collins & Associates Ohana of companies

Contact Us - Terms & Conditions - Privacy Policy

Website Designed, Developed & Maintained by JKC Assoc.

Copyright© 2026 J Kimo Collins & Associates - All Rights Reserved.